Retail investors have only one strategy, invest when the markets are high and sell when there is a panic. A sure short way to lose your shirt. another set of so called "Smart Investors" invest on recommendations and tips from brokers, family and friends. this is another way to erode your wealth. If we ask our near and dear ones if they have made money on equities there may be no one who would answer with an emphatic “YES”. This is another reason why we take a different route to investments. Our Core emphasis is around long term wealth creation and we believe there are no short cuts to wealth creation. The few that exist are undependable and short lived. That's why we are great believers in systematic investment plans (SIP).
Just like planting a sapling and treating it with dedicated care will eventually transform it into a tree of humongous size and shape. Similarly wealth creation is a protracted process and only a conservative and long term, objective driven approach is most likely to succeed. However, this approach is neither glamorous nor enticing and requires a well chalked out plan. This is precisely the philosophy of Mutualfundwala. We believe in low risk and moderate returns approach. Our emphasis on SIP and longer time horizon ensures that investors do not lose wealth and even equity investing becomes a safe haven for investments.